Business Development Manager

This hybrid role in Madison, Wisconsin offers a clear path to impact through strategic corporate partnerships, advertising, sponsorships, and special events. Enjoy a collaborative culture that values cross-functional teamwork, accountability, and professional growth, with a compensation package that includes a 401(k), health and dental insurance, and paid time off. The position supports revenue growth outside of conference registration and membership dues, backed by a structure that emphasizes partnership and long-term results.

What you will do

In collaboration with the Publications & Sales, Professional Education, and Membership & Marketing teams, you will drive all conference and marketing related revenue generation beyond registration and dues. You will establish and implement a corporate revenue sales infrastructure to grow through advertising, conference sponsorships, special events, and corporate and foundation support, with room to grow and define the role.

• Direct, solicit, and negotiate the end-to-end business development process.
• Identify internal partnership needs across Academy functions.
• Source potential corporate partners and negotiate high-value benefit packages.
• Finalize agreements through formal contracts and letters of agreement.
• Provide high-level account management for multiple corporate accounts to ensure consistent engagement.
• From introducing new opportunities to reporting campaign performance metrics, manage the full lifecycle of outreach.
• Deliver revenue performance aligned with budget by growing exhibit booth, advertising, and sponsorship sales.
• Strategically increase participation in Corporate Membership.
• Maintain ongoing communications and account management with exhibitors, advertisers, and sponsors.
• Procure display advertising across print, electronic, and conference-related publications and on the association website.
• Secure exhibitors and sponsorships for the annual scientific session and virtual education initiatives.
• Develop sponsorship opportunities aligned with current industry trends and conference locations.
• Oversee the Corporate Membership program, focusing on retention and new member recruitment.
• Collaborate with Marketing to fulfill deliverables sold to sponsors and advertisers.
• Coordinate billing with Accounting to ensure accurate invoicing for all sales.
• Provide targeted support to help resolve severely overdue accounts.
• Contribute to strategic budgeting for corporate revenue streams, ensuring sponsorship packages are priced to cover costs and maximize profitability.
• Secure corporate sponsors for hands-on workshops by partnering with the Professional Education Committee to monetize topics, content, and speaker selections for the annual scientific session.
• Participate in virtual monthly Professional Education Committee meetings and serve as a liaison to other volunteer groups as assigned.

Location

Hybrid remote in Madison, WI 53717

Compensation

Salary: USD 60,000 to 70,000 per year

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Paid time off

Technologies

• CRM systems
• Project management tools